Margin vs Markup Calculator
Compare gross margin on selling price with markup on unit cost.
BUILT AROUND THE TASK
Check a proposed selling price before committing to a promotion. Compare margin and markup, account for discounts, and estimate the sales volume needed to cover your stated costs.
USE WITH CONTEXT
Use a consistent basis for taxes and include the fees, shipping, returns, and other costs relevant to the sale. These calculations describe the scenario you enter; they do not predict demand.
A PRACTICAL ROUTE THROUGH THE SHELF
Separate per-order costs from fixed expenses. Check whether marketplace and payment fees change with the selling price.
Calculate margin at the normal price and at the proposed discount. Avoid confusing a markup on cost with a margin on revenue.
Estimate break-even volume and compare it with realistic capacity. Revisit the calculation if fees, returns, or supplier prices change.
Compare gross margin on selling price with markup on unit cost.
Separate direct and operating costs to calculate gross profit, operating profit, and both margins.
Calculate final price, total savings, and the true combined percentage for sequential discounts.
Calculate unit contribution, break-even volume, and the sales needed for a target monthly profit.
Measure revenue remaining after variable costs as an amount and percentage.
No. Markup compares profit with cost, while margin compares profit with selling price. For a cost of 100 and a selling price of 130, the markup is 30% and the margin is approximately 23.08%, before any additional costs.